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Le Salon des Acteurs & des Solutions
de l'Économie Durable


PRODURABLE :  1st International Committed Brands Congress®

Why does responsible business make better brands ? Change makers will share their true commitment in CSR at the first International Committed Brands Congress® held at PRODURABLE on April 10th at Paris Palais des Congrès (Paris Convention Center).

 

 

The Schedule

  • An extended afternoon session, aiming at enlighting CEO and top manager on CSR business drivers. From managing rising risks to leveraging CSR as a business driver.
  • An half day program closed by a dinner in Paris to pursue the business networking.


Three major topics will be under focus, each of them introduced by international leaders of NGOs. Just following their introductive keynote speeches, panels of 4 to 5 CEO or C-suites representatives of companies or consultancies will discuss their commitments and how they are encompassed within their strategy and business development.
 

  1. Sustainable sourcing and circular economy: shifting for the better

  2. Mitigating GHGE: beyond responsibility, a matter of trust and societal utility

  3. How Brands can help consumers change for a more responsible consumption?

 

Panel and participants

The panels will be prepared and moderated by experts of the topics, enabling the public to discover in details the reality and the relevancy of the approaches. Discussions will not avoid controversies.

The Committed Brand Congress® will be introduced by François de Rugy. At the end of the day, the panel members and the partners will attend to a special venue, in a CSR committed restaurant in Paris.

 

Panel Members

 

Potential NGOs participation:

  • Greenpeace European Director Jorgo Riss

  • WWF French President Isabelle Autissier or WWF French Director Pascal Canfin

  • Global Compact President Fred Krupp

  • Fondation Carasso  

Partners already engaged in supporting the Committed Brands Congress® :          

  • LinkUp Factory, a French consultancy specialized in sustainable brands strategies and working for brands at an international scale 

  • The NetWorkOne, world leading independent agency network for advertising and communications 

  • The Shelton Group, a major US consultancy group 

 

Who Will Attend ?

The congress will be proposed to a restricted number of participants (120 people max) : from CEO Board members to CSR Directors, paying a fee of 590 € VAT free to attend the Congress and the dinner. 

It will be held in partnership with the Guardian, for an exclusive press coverage.